Digipak Analysis

This digipak is for the debut album 'Back to Bedlam' by singer/songwriter James Blunt. 

The front cover of the digipak features a sketch of the artist's face in a dark blue on the left of the front panel. This is by far the largest image on the front panel which clearly links with the iconography of the artist making him the main image you look at when you see the album. The Artist name is in a bold red which stands out from the rest of the digipak. This is deliberately done to make sure that the artist is the most visible thing on the digipak because he will be the main attraction in the album's content. The fact that the album's name is smaller than the artist's shows that his name and image is more important than the name of his album.

The bright colour scheme of the album's spine back panel and front give the impression that the album is going to be one with very positive and aspiring content for the listener. There is a yellow image of various silhouetted images which features images such as a monkey wearing a crown, a couple running and a man playing the guitar. These images can suggest that the album is an alternative album that will include some songs about relationships or ballads about life. The use of fantastical animals could suggest that certain songs may include references to drugs due to some of the images being very unusual.

The back panel continues the colour scheme of the blue background and gives a basic listing of the tracks on the album with a monkey in a crown next to the tracks. The monkey may be part of Blunt's star image and will make Blunt a more recognizable brand. At the bottom of the back panel you can see the standard bar code for the album, the record label's information and copyright material in small print. This information is done in a small font so it does not take away from the design of the digipak.

The CD itself uses a moody burgundy background with a pill with James Blunt's name on it. This can suggest that the album may have themes of drug use but does not give enough information to give a true idea of what it is about.